People believe that to be a feminist is to sell the fetus short and be pro-choice, and likewise that abortion, while unpleasant is necessary for women.
Serrin Foster and Feminists for Life are campaigning to teach people that this need not be the case, and that the early feminists like Susan B. Anthony were avowedly pro-life, and decried abortion as both murder of a child and a repression of women by divorcing them from motherhood, which early feminists fiercely defended.
Here is an article on Serrin Foster’s “A Feminist Case Against Abortion” talk, which has changed hearts in universities across America, including the University of Pittsburgh, where Serrin lectured at the School of Medicine, and had immediate, tangible results.